Wednesday, July 8, 2009

PAINT IN MOTION

We are pleased to announce the addition of artist extraordinaire Luis Antonio Vargas to TEAM HYDROLAC. Luis Antonio or "El Maestro", as he is affectionately called, is an accomplished artist with many years experience in marketing and design that included successful stints as a retail merchandiser, graphic artist and advertising director.

He has agreed to hand paint one of the HYDROLAC cars that will be fielded in an upcoming "24 Hours of Lemons". This idea was inspired by memories of the BMW M1 Car that was hand painted by Andy Warhol and raced in the 1979 24 Hours of Le Mans. This artistic enterprise is not without challenges as it mirrors the difficulties that the project faces. He will not have a clean canvas as he is accustomed to, but rather he will take delivery of a car that will certainly be in the throes of extinction. As required by Lemons "Rules & Regulations", it will be a car that can cost no more than $500.00. At the very least, it will include dents, scrapes, dings and a history we could not be sure of.

TEAM HYDROLAC is part of an emerging national movement trying to wean America from its dependence on foreign oil. The vision of bringing about a hydrogen economy is a concept that is being fashioned from ground-breaking initiatives with solutions that are being invented along the way. Ever present in that design process is the question, “What will America look like if a hydrogen economy were to come about?” We will attempt to paint that picture in the best way we can while working diligently to bring about that reality. That is why we consider our association with Luis Antonio critically essential, as he will help us articulate those ideas and imagery in ways that words may not adequately explain.

Welcome to our team, El Maestro!

VIEW SAMPLES OF EL MAESTRO’S WORKS
VIEW A CLIP OF THE WARHOL BMW M1